On a Tuesday in May 2006, I posted a photo of a microphone and a message saying "tonight let's just talk in the comment box." Who knew?
A simple post saying “Let's talk,”& and the ensuing conversations, turned Successful-Blog into a destination and an eventa virtual community, where, as Liz says, “You’re only a stranger once.” Each Tuesday, Open Comment plays host to the meeting of minds and the swapping of stories.  The story continues.

In 2007, Chris Cree, Lisa Cree, and Terry Starbucker helped found the conference that moved the Open Comment community to an offline event.  SOBCon was born as a single strand conference designed to reflect a blog with the audience participating in the conversation.

In 2008, became the “Cirque du Soleil” of conferences in a new format that included interactive mastermind teams. Liz selects the content; the content decides the presenters, and after each presentation, the audience immediately applies what they heard by discussions in mastermind teams. The new model is a once a year think-tank of intentional serendipity. SOBCon gives participants a real-time, real-space chance to make a difference to business and the world. 

A blog post became a business built around 150 people working in the same direction. SOBCon has gained the attention of Business Week, he Chicago Tribune, and the Innovation Initiative of the Kellogg School of Business. It has been called “awesome” and “life changing."

SOBCon is business, internet savvy, publishing, and relationships. So is Liz.